What now for the New York Cosmos?


The New York Cosmos’ long-awaited return was always likely to garner significant attention, and the sellout crowd of 11,929 at Hofstra’s Shuart Stadium ensured that, for one night, the hype would be justified. But after an event fueled more by nostalgia than any quality reported on the field, a difficult, uncertain future has finally arrived for the reborn club. As the buzz from their opener dissipates and the realities of second division soccer set in, the Cosmos are going to have to do more. They’re going to have to augment their history to establish relevance with a new generation.

That’s what’s striking about the Cosmos’ revival. For the most part, the hype around the team has been churned by the generation that experienced the original franchise’s success. Among younger fans — the demographic soccer is leaning on to try and achieve its mainstream success — the Cosmos brand just isn’t as strong. With some of the most prominent voices in the previous generation now occupying places in the media (people like Shep Messing), the message has been laid on a little thick. We’re being told the Cosmos are big — much bigger than their league or standing suggests — but we’re not seeing a proof of concept.

That’s not to say the Cosmos’ return isn’t big in other respects. That such a storied brand is making its competitive return is historic. But their time between competitive games was almost 30 years. The youngest people who have a relevant memory of the NASL are already into their late 30s and 40s. This might literally be your grandfather’s soccer team,  with the contention that a team is automatically relevant based on brand alone reflecting another New York-based team: the Harlem Globetrotters.

As the Globetrotters show, in sports you just can’t get by on marketing alone. You can perhaps transcend athletics and go into show business, but if you’re going to be a major sporting brand, you have to be relevant in product (on the field) and in context (a compelling league). The New York Yankees, Los Angeles Lakers, Dallas Cowboys – they wouldn’t be their sports’ biggest brands without huge success in their sports’ biggest leagues, and as the toil of women’s sports as shown, the start power of people like Mia Hamm aren’t enough to make their teams or leagues significant. Team success and league profile are necessary.

Both of those are problems for New York. For an NASL team, the Cosmos have put together a compelling roster, though they’re unlikely to find major success in the fall season. The league’s more established clubs just have too big start for Giovanni Savarese’s team to be an overnight success, a struggle that bled through the cracks of their 2-1 opening night win against Fort Lauderdale. As Strikers’ head coach Günter Kronsteiner implied after the game, the Cosmos aren’t actually that good, yet. And until they can dominate second division clubs, they’re unlikely to find relevance on the New York sporting landscape.

Then there’s the league and that problematic second division existence. Unfortunately, in turning his back on MLS in July 2012, New York owner Seamus O’Brien has probably capped his club’s potential relevance, particularly with the full weight of Major League Soccer behind the 2015 arrival of New York City FC. Whereas at one time you could see the Cosmos being incorporated into Major League Soccer, now their existence is firmly tied to second tier. Owning a significant portion of the league’s marketing rights, O’Brien has a vested interest in the NASL’s success, while slow changes in league management and urged by the Cosmos mean more crucial decisions are originating in New York, not the NASL’s Miami offices.

In a recent interview with the BBC, Cosmos COO Erik Stover outlined the club’s vision. Is it to be promoted to MLS, he was asked? Not necessarily. The team needs to improve, though they’re not intent on doing it by outspending their NASL opposition. Training facilities, stadium, youth academy – there were a number of parts to the club that need to be put in place. But eventually they want to win U.S. Open Cup. They want to get into CONCACAF Champions League. They want to play in Mexico, where Stover noted Major League Soccer teams have yet to have relevant success. Is a potential appearance in a Club World Cup within the grandiose vision of this restart?

Still, let’s conjure a hypothetical and consider a world where the New York Cosmos reestablish their relevance. In that world, they’d then be a viable competitor with Major League Soccer, if not on a league level then certainty to the relevance of NYC FC and New York Red Bulls. At that point, doesn’t Major League Soccer start fighting back? And when that happens — when MLS starts meaningfully competing for fans, marketing with their new competitor in mind, competing for players — how do the Cosmos win that fight? What is a conception of success where they don’t have to spend themselves into the ground to gain traction against MLS?

Anything’s possible, but after yesterday’s opener, the Cosmos have reached their first summit. Inevitably, there’s going to be a dip in interest, one that will test their staying power. But lacking on-field success or league relevance commensurate with their self-manufactured hype — with so much of their relevance still tied to an incarnation that expired 29 years ago — it’s unclear what a viable end game is for this old team’s new addition.

Perhaps if he’s lucky, O’Brien can establish a new brand, entice a buyer, and recoup some of what he’s put in. That’s a more realistic goal for the Cosmos.

Mexico has to solve 2 major questions before the World Cup

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MEXICO CITY (AP) Eighty-seven days before taking on Germany in its first match of Russia 2018, Mexico appears to have only two major lingering questions for the final 23-man roster that will try to reach the quarterfinals for the first time in a tournament away from home. Is veteran defender Rafael Marquez going to be called? And if Giovani Dos Santos’ lackluster performances put his spot in jeopardy?

Manager Juan Carlos Osorio said recently that he already knows who are going to join him in the quest to play in the fifth game of a World Cup, something that Mexicans achieved only as hosts in Mexico 1970 and in 1986.

Currently, 20 of the 28 players that were called to play friendly matches against Iceland and Croatia appear to have their ticket booked for Russia, leaving a handful of players fighting for three roster spots.


With over two decades playing for the national team, Marquez might not play in a fifth World Cup for two reasons, the major one off the field.

Each week, the 39-year old Marquez shows signs of his demise. His team Atlas is the worst in the league and has a defense that has allowed 22 goals in 12 matches.

In Mexico there’s a big debate on whether it’s worth calling a player whose best moments are behind him.

Marquez is worshipped in the locker room because most of his teammates grew up watching him when he won the Champions League playing for Barcelona (2005-06 and 2008-09).

Besides that, Osorio has to weigh in that Marquez was sanctioned last August by the U.S. Treasury for allegedly acting as a front person for a Mexican drug lord.

Marquez stopped playing for three months to take care of the issue and returned to action in Mexico but the Treasury has not lifted the sanctions yet and Marquez is unable to play in the United States and that’s why he was not called for the friendly matches.


A 28 year-old player as talented as Giovani Dos Santos should be a lock to be on the final roster for Mexico but that’s not the case. Dos Santos, who played in South Africa 2010 and Brazil 2014, has not performed well for Mexico under Osorio, who loved the player and has given him opportunities to return to form, but that has not happen.

A recent injury left Dos Santos out of the squad that will play against Iceland and Croatia and that opened the doors for Rodolfo Pizarro, who has been playing great for Chivas and has a good chance of taking the spot if the L.A. Galaxy striker continues with his lackluster performance.


Taking the qualifiers and the Confederations Cup as a reference, Osorio pretty much has his roster set for the World Cup. Guillermo Ochoa and Jesus Corona will be two of the goalkeepers and Alfredo Talavera is probably the third. The defenders Nestor Araujo, Jesus Gallardo, Miguel Layun, Hector Moreno, Diego Reyes and Carlos Salcedo are also favorites of the Colombian manager, as well as the midfielders Jonathan Dos Santos, Marco Fabian, Andres Guardado, Hector Herrera and Javier Aquino. On the attack, Jesus “Tecatito” Corona, Javier Hernandez, Raul Jim�nez, Hirving Lozano, Oribe Peralta and Carlos Vela appear to have their spots secured leaving only three spaces.

Fighting for that chance are: Hugo Ayala, who’s been stellar for a Tigres team that has won two of the last three titles in Mexico; Oswaldo Alanis (Chivas), who played in last year’s Confederations Cup and Edson Alvarez (America), who’s not playing much for his club but Osorio loves his style of play and the fact that he can also play as a midfielder.

Midfielder Jonathan Gonzalez is also on the mix after declining to play for the U.S. and Omar Govea, who plays for Royal Excel in the Belgium league, has gathered interest from Osorio.

All five players will have a chance to present their cases in the upcoming friendly matches.

Battle-tested United could turn attention to Neymar this summer

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Last summer’s drama surrounding Neymar could be nothing compared to what is in store for the Brazilian in 2018.

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Diario Gol is reporting that Manchester United is exploring the possibility of making a bid for Neymar this summer, which would come at a record fee for the Premier League side.

The report suggests United would be willing to pay over $367 million for the Paris Saint-Germain star, while possibly sending Paul Pogba to the French giants in the swap.

Neymar, who joined PSG in 2017 after a messy ending at Barcelona, has been heavily linked to his former’s side bitter rival Real Madrid

Man United boss Jose Mourinho is reportedly keen on the move for Neymar after the club’s signing of Alexis Sanchez didn’t live up to the billing.

The Chilean international has scored just once in 10 appearances for the Red Devils, and Mourinho has let it be known that he wasn’t pleased with the player after United crashed out of the UEFA Champions League against Sevilla.

Meanwhile, Pogba’s relationship with the Portuguese manager has been anything but steady in their time together at Old Trafford, making the reality of the French midfielder leaving Manchester a strong one.

Nothing has been indicated for certain that Neymar will leave PSG following the World Cup in Russia, but all signs are pointing to the currently-injured attacker moving from the Parc des Princes.

Report: Conte, Pirlo could spearhead Italy managerial team

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Various nations are still mourning their failure of missing out on the 2018 World Cup, but arguably none bigger than powerhouse Italy.

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The Azzurri, who lost to Sweden in a UEFA playoff series in 2017, will not take part in soccer’s most-prestigious competition in Russia for the first time since 1958.

Former manager Gian Piero Ventura has received heavy criticism for the nation’s failure, and stepped down from his role as head coach immediately after Italy’s dismissal from World Cup qualifying.

A familiar face could now be in line to replace Ventura though, as Football Italia reports that Chelsea manager Antonio Conte could make a return to the Azzurri.

Conte remains under contract at Stamford Bridge, however, Chelsea’s dip in form this season after winning the title in 2016/17 has many speculating that the Italian won’t survive to coach the Blues next year.

Meanwhile, Italian legend Andrea Pirlo has also expressed his interest in joining the technical staff if Conte is appointed.

The two have a close history together from their days with the national team and at Juventus.

In addition to Conte, Carlo Ancelotti is reportedly being considered for the job as well, and Pirlo is believed to be willing to join the managerial staff is the former Bayern Munich coach is hired.

Former Sevilla player Diego Capel training with Sounders

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A former Sevilla star is training in MLS, as the veteran midfielder looks to continue his career stateside.

Diego Capel was spotted training with the Seattle Sounders on Thursday, despite club manager Brian Schmetzer initially playing coy on who the player was.

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“We have a player that’s in camp,” Schmetzer said. “He’s a good player. He’s probably worn the number 10 in his career. Maybe as a youth player. Maybe it’s just a player borrowing Nico’s jersey.”

The Sounders have suffered several major injuries in their attack to start the 2018 MLS season, which also contributed to the team’s derailment in the CONCACAF Champions League quarterfinals.

While Capel traditionally has played on the wing throughout his career, the Sounders could use all the help they can get in the attacking third.

Jordan Morris has already been ruled out for the season with an ACL tear, while Nicolas Lodeiro and Will Bruin are currently sidelined for the club with respective injuries.

Capel came up through the ranks of Sevilla, while also playing for notable European sides such as Sporting Lisbon and Anderlecht.

The 30-year-old last played for the Belgian side in 2017, but has been a free agent since.