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Real Salt Lake communications team reveals some tasty tidbits in Reddit AMA

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Trey Fitz-Gerald and Sam Stejskal, Real Salt Lake’s head public relations honchos, held a Reddit “Ask Me Anything” session on Monday.

Here’s a link to the full version, which is worth a glance, but the best parts have been extracted here.

Editorial independence

Let’s start small. With the Major League Soccer website employing its own editorial team to write match reports, features, blogs and everything in between, there have been questions of its editorial independence.

While Stejskal did not say anything about the main MLS site’s independence and whether those stories are filtered to portray the league in the best possible light, he did say that the content on each club’s site is only subject to that club’s discretion, not the league’s:

source:

Every club has its own system of editing. As PR tends to be, some teams rival on the sycophantic, with hardly a negative word allowed near their URLs, while others are broader in their coverage and allowance.

RSL has always been on the latter side. In the smallest media market of MLS, the club seems to feel more of a responsibility to teach the game — RSL or otherwise — because of a dearth of coverage from independent publications.

When I spent a week in Salt Lake around the United States’ World Cup qualifier against Honduras, this was pretty obvious. I was the only media member at probably half of that week’s training sessions.

MLS Live

That feeling of responsibility to teach the game and find some way to reach out to the community extends to RSL’s policies on broadcasting. Anybody who subscribes to MLS Live, the league’s generally excellent streaming system that allows them to watch almost every game live, has been frustrated by blackouts.

Most games broadcast in local areas are blacked out so the channels do not lose viewers. MLS Live does not play each individual channel’s commercials, so advertisers could be less inclined to buy time if viewers are just going to watch online.

National broadcasts are also blacked out.

However, RSL does not black out its broadcasts in the Salt Lake valley:

source:

A couple of interesting facts from that response: first, it seems blackout rules are up to individual clubs and broadcasters to work out. Also, the notion of every broadcast being “a 2.5 hour commercial” for the club and the game is great justification for the policy.

Well done, RSL.

Twitter

While many clubs around the league use social media to keep fans up to date on the latest news surrounding the team, Real Salt Lake takes it a step further with regard to interaction.

Fitz-Gerald, who is in charge of the @RealSaltLake account, is never shy about retweeting stories and opinions, both positive and negative, and interacting with other teams’ accounts — with sometimes interesting consequences.

The man behind the iPhone gave Reddit a short discourse on his Twitter policy:

source:

An exchange between him and Sporting Kansas City’s fans came up in that thread as one example of other teams’ fans sometimes disliking the way RSL interacts on Twitter. True to form, Fitz-Gerald did not shy away from the disagreement regarding Chris Wingert’s collision with Kei Kamara:

source:

Say what you will, but it’s always nice to have honest, open interaction with an official from an MLS club. It makes them seem human, like the rest of us.

National coverage

Finally, let’s take a look at one of RSL’s favorite hobbyhorses: its lack of national television broadcasts:

source:

All things considered, Salt Lake really should get more airtime. If programmers are concerned about the size of television audiences, they could show only the games against big-market teams, such as the Los Angeles Galaxy, New York Red Bulls and Seattle Sounders.

With its style of play and recent success, everybody could use more RSL on their screens.

Report: Januzaj wants to leave Manchester United for good

SHANGHAI, CHINA - JULY 22: Adnan Januzaj of Manchester United competes for the ball during the International Champions Cup match between Manchester United and Borussia Dortmund at Shanghai Stadium on July 22, 2016 in Shanghai, China.  (Photo by Lintao Zhang/Getty Images)
Photo by Lintao Zhang/Getty Images
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Adnan Januzaj wants to leave Old Trafford permanently.

The 21-year-old has one club goal since his breakout 2013-14 campaign, when he scored four times in the season that saw him turn 19.

[ RANIERI: Mahrez will stay at LCFC ]

It wasn’t long ago that the debate on Januzaj’s stardom was not hyped as if, rather when. Countries were fighting for his international future, and United fans were rankled when he didn’t hit the pitch.

Now, it’s a surprise if he factors at all. Januzaj hasn’t played for Belgium since 2014, and made just 12 appearances during a loan stint at Borussia Dortmund last season.

The Daily Mail reports that Januzaj has told Jose Mourinho he’s ready to leave Manchester.

Sunderland have been tipped as a possible destination for Januzaj, who certainly carries a lot of potential. The 6-foot winger has also been whispered as a target of Ajax and Milan.

WATCH: Neuer, Costa, Mourinho guest star in fantastic Pogba “Blah Blah Blah” ad

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Adidas has gone next level with its latest Paul Pogba advertisement.

Next level, or Talking Heads’ “Once In a Lifetime” video meets Kanye West’s “Power” (meets Tim and Eric).

The ad is extra pertinent as we wait to hear whether Pogba’s seemingly inevitable move away from Juventus for a record fee.

[ MORE: Transfer rumor roundup ]

Entitled “BLAH BLAH BLAH”, the advertisement features Diego Costa, Manuel Neuer, Thomas Muller, Jose Mourinho, Marcelo and others.

For me, the video is as instantly memorable as the “Take It To The Next Level” ad that shows a player going from Sunday league to superstar while Eagles of Death Metal’s “Don’t Speak” plays.

On another day, we can have a discussion on whether the Heidecker/Wareheim collective that brought us “Awesome Show” on Adult Swim is the most influential advertising inspiration in years.

Transfer rumor roundup: Welsh EURO stars to Everton, Sevilla, Atletico Madrid

LYON, FRANCE - JULY 05:  (Forward to back) Ashley Williams, James Collins, Jonathan Williams, Gareth Bale and Hal Robson-Kanu of Wales visit the Stade de Lyon, ahead of tomorrow's UEFA Euro Champs 2016 semi-final between Portugal and Wales, on July 5, 2016 in Lyon, France.  (Photo by Clive Rose/Getty Images)
Photo by Clive Rose/Getty Images
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While much of the focus is on “will he/won’t he” when it comes to superstars like Riyad Mahrez and Paul Pogba, there are still plenty of fresh rumors going around the web this morning.

One of those involves a bit of a trend inspired by Juventus’ activity in the wake of Pogba rumors.

In the past, we’ve seen an almost dominant philosophy of investing in young players with the money gained from transfer sales.

[ MORE: Leicester lands Poland star ]

But Juventus prepared for a potential Pogba move by grabbing a fully-developed player who currently is an improvement on the Frenchman, nabbing Roma ace Miralem Pjanic.

Now Everton may be set to do the same thing. John Stones is by no means a finished product, and the Toffees may be forced into selling him to Manchester City.

Ashley Williams, at least right now, is a stronger player than Stones. The veteran Welsh defender leads both Wales and Swansea City, and would likely be a short-term step-up for Ronald Koeman‘s crew.

Wales Online says it would take $13 million to make the move happen, and with $50m coming in from Stones, that’s an easy decision (Though why would Swans sell? And Williams did support Liverpool as a kid).


Sky Sports says Paris Saint-Germain would love to see what Jese Rodriguez could do in a more demanding role. The Real Madrid man, 23, is jammed behind Cristiano Ronaldo, Gareth Bale and Karim Benzema at the Bernabeu.

From Sky:

“It’s a possibility, as are other opportunities in the transfer window,” Emery said during PSG’s tour of the US.

“I know Jese well, the club knows Jese well, he is a good player.”


Hal Robson-Kanu let his contract run out at Reading in the run-up to EURO 2016, when he scored what could be deemed the goal of the tournament.

That’s looking like a wise decision for the 27-year-old Welshman, who has become a target of Atletico Madrid and Sevilla in moves that would take him from England’s second tier to the UEFA Champions League.

Both sides are now for their signings being quite calculated, and Robson-Kanu carries risk; He hasn’t scored more than five goals in a season since 2012-13’s Premier League campaign with Reading.

“Leicester wanted me the most”: Ranieri to land Polish prize Kapustka

NICE, FRANCE - JUNE 12: Conor McLaughlin of Northern Ireland is tackled by Bartosz Kapustka of Poland during the UEFA EURO 2016 Group C match between Poland and Northern Ireland at Allianz Riviera Stadium on June 12, 2016 in Nice, France.  (Photo by Laurence Griffiths/Getty Images)
Photo by Laurence Griffiths/Getty Images
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Bartosz Kapustka is headed to Leicester City, barring something wildly wrong with his medical.

The price for Kapustka, 19, is said to be $10 million. He made his debut for Cracovia at age 16, and has piled up 65 appearances with eight goals and 12 assists for his club.

[ RANIERI: Mahrez will stay at LCFC ]

A left winger who is capable of manning a central midfield spot and also the right side, Kapustka has 11 caps for Poland. He laid out his plans in this post from the Leicester Mercury:

“Yes, of all the offers tabled, Leicester wanted me the most,” Kapustka said. “Ranieri’s interest was a big factor for me.

“He was asking about me, he wanted me to join the team. This convinced me, but there were many factors.

“I’m not going there only because of the name of the club, or because they won the Premier League. I’m optimistic and think I have a real chance of playing time.”

Seems like a good signing for both now and the future for Leicester, as the teenager has already had impactful performances for his club and national team.