What a U.S. Open Cup final! … Too bad a few more people could not see it

14 Comments

Who doesn’t love a huge upset in tournament play? (Well, who outside of Utah this morning, in this case.)

D.C. United holding out heroically against heavily favored Real Salt Lake on Tuesday at Rio Tinto was brilliant theater, a real memory maker and a fitting end for the 100th edition of a storied tournament built on the possibility of these very upsets.

The question on the day after Tuesday’s soccer version of a D.C. Shutdown is this: If such a thing happens again next year, will more people be able to see it? Because for all the brilliance of last night’s underdog triumph, the storybook finish was diminished by a lack of viewers and the attached lack of a big, national event feel.

(HT to the Salt Lake Tribune; I stole the “D.C. Shutdown” line from the paper’s headline this morning.)

Worse, Tuesday’s big moment was turned into a punch line, with the clevers of Twitter cracking on about how they were planning to watch:

source:

I know it’s easy to blame U.S. Soccer here, but that’s an overly simplified explanation.

The game was broadcast on GolTV, which is in the second year of its three-year agreement with U.S. Soccer to televise the Lamar Hunt U.S. Open Cup final. Two things to know:

All the other potential TV partners (larger ones, that is) said “pass” on the opportunity to show the final. Hardcore soccer supporters here love the U.S. Open Cup, and rightly so.  (I certainly do, by the way; it’s an absolute gem.) But supporter regard and actual brand value are not attached in any meaningful way. In other words, the dollar value of the tournament is, let’s just say, something less than staggering.

This ain’t no NCAA Basketball Tournament.

Second, when U.S. Soccer signed the agreement with GolTV, no one in the industry knew that BeIN Sport, backed with stacks of cash through its attachment to Al Jazeera Media Networks, was going to absolutely cut the legs from beneath GolTV. When BeIN gobbled up GolTV’s most valuable properties (U.S. television rights for La Liga, Serie A, Ligue 1, Copa del Rey and South American World Cup qualifiers, for instance), GolTV’s market share and its very relevancy fell off the table.

Long story short, BeIN Sport has practically killed off GolTV, and the U.S. Open Cup final became collateral damage.

GolTV had no pre- or post-game show Tuesday – thanks, by the way, to MLSSoccer.com for providing one – and did not even have its broadcasters on site. Nothing says “mailing it in” like calling a final from a studio.

So … will it get better next year?

Short answer: possibly, but nothing is likely.

source: Getty Images
Precious few TV viewers watched D.C. United lift its third Lamar Hunt U.S. Open Cup trophy Tuesday night in Sandy, Utah.

“We are always looking for ways to get  as many people as possible watching our matches,” U.S. Soccer spokesman Neil Buethe told me this morning, “whether that is U.S. men’s or women’s national team matches or the Open Cup final or other matches in the national team program.”

When I asked about streaming and why last night’s match was not available via internet, Buethe could only say that it was discussed but was ultimately GolTV’s choice.

Marketing U.S. Soccer’s Open Cup is always tricky business. MLS clubs and U.S. Soccer could potentially enhance the brand by adding big marketing dollars, but there are no guarantees for a tournament that simply does not have a substantial, national footprint. In all honesty, it’s a tournament where continued organic growth probably remains the best course; throwing money willy-nilly seems unwise, especially considering MLS and its clubs mostly remain awash in red ink.

The one possible escape hatch would be U.S. Soccer and Soccer United Marketing (Major League Soccer’s marketing arm) bundling the tournament final along with other properties. That’s how MLS has enhanced the value of its TV contracts, by bundling national team rights with MLS rights.

Until then, hope for better days for GolTV, I suppose.

(MORE: D.C. United revels in victory; celebration video)

(MORE: D.C. United stuns Real Salt Lake in U.S. Open Cup final)

Leicester City 2-3 Liverpool: Reds hold on to win

Leave a comment

Mohamed Salah, Philippe Coutinho, and Jordan Henderson scored as Liverpool built a pair of two-goal leads before holding on to beat Leicester City 3-2 at King Power Stadium on Saturday.

Shinji Okazaki and Jamie Vardy for Leicester, but Simon Mignolet stopped a Vardy penalty to preserve the three points.

The win moves Liverpool fifth. Leicester sits 16th with four points.

[ MORE: Watch full PL match replays ]

Jamie Vardy raced past Liverpool’s backs to trouble Simon Mignolet in the sixth minute, and Riyad Mahrez put the rebound wide of the Reds’ goal.

Liverpool should have gone ahead when Emre Can‘s blast off the post rebound to Mohamed Salah, but the in-form winger missed his point-blank chance in howling fashion.

He turned to the bench and gave a thumbs up, so it’s no surprise that Salah made amends moments later with a back post header of Philippe Coutinho’s cross.

Coutinho scored a beauty of his own in the 23rd minute, as the Brazilian lorded over a free kick before spinning a goal just off the top of the wall and past a flying Kasper Schmeichel.

Okazaki had a goal ruled null when Harry Maguire‘s assist was rightly deemed offside, but made it 2-1 in the third minute of stoppage time. A corner kick bounded off Maguire and a lunging Okazaki beat Mignolet to the loose ball.

[ MORE: Latest Premier League standings ]

[ MORE: Full lineups, stats, box score ]

Vardy had a shot blocked which turned into a Liverpool counter goal through Henderson, but the English striker restored the deficit to one when he nodded a Demarai Gray rebound past Mignolet in the 69th minute.

And the industrious striker drew a penalty within two minutes when Mignolet missed a clearing attempt and took down Vardy. It wasn’t malicious, but it was a foul in the box.

Mignolet saved it!

Can nearly gave away a second PK with a handball moments later, but the linesman ruled that there was no intent in Can’s arm striking the ball.

Manchester United to seek out those who continue offensive Lukaku chant

Andrew Matthews/PA via AP
Leave a comment

Some Manchester United supporters persisting in singing a chant glorifying Romelu Lukaku which has been deemed racist by many for its depiction of the player’s penis size.

Lukaku was among those to ask that fans stop singing the song, as did the club, but it was heard from the away end at St. Mary’s during Manchester United’s 1-0 win on Saturday (where Lukaku scored the winner).

[ WATCH: Coutinho’s gorgeous free kick ]

United responded with vigor after the match, releasing a statement claiming it would request closed circuit footage of the fans in attempts to ban those singing the song based on The Stone Roses’ “Made of Stone.”

WATCH: Coutinho spins gorgeous free kick past Schmeichel

Leave a comment

Minutes after setting up Mohamed Salah for a back door header for a 1-0 lead at Leicestwer City, Liverpool wizard Philippe Coutinho tacked on a goal of his own.

WATCH LEICESTER-LIVERPOOL ONLINE, HERE

Coutinho scored a beauty in the 23rd minute, as the Brazilian lorded over a free kick before spinning a goal just off the top of the wall and past a flying Kasper Schmeichel.

It looked like it was headed for the upper 90 even had it not taking its tiny deviation. The kick was a masterful effort from Coutinho.

Everton’s comeback win puts Koeman “in a totally different world”

Leave a comment

A quiz for you. Oumar Niasse‘s two goals:

  • A) Saved Ronald Koeman‘s job
  • B) Led Everton’s come back win
  • C) All of the above

Koeman admitted “there were a lot of emotions” in Everton’s 2-1 home win over Bournemouth on Saturday, as the Toffees got off the mat to post their first Premier League win since Aug. 12.

[ RECAP: Everton 2-1 Bournemouth ]

After a summer of spending, the Toffees were expected to compete for another berth in a European competition. Instead, a murderer’s row of early fixtures had Everton very low on the PL table.

Was Koeman able to stay calm as his team struggled at home against Bottom Three side Bournemouth?

“Calm after the game, yes. There were a lot of emotions. It was a difficult game, we did not create many chances and we took the right decision after 1-0 down to try something different – play two strikers and go more direct.

“It is a totally different world after winning. You have key moments during the season and this was a big win that will give everyone a boost.”

Apollon Limassol is next for the Toffees, followed by matches against Burnley and Brighton.