Dynamo president Chris Canetti talks Houston’s low turnout; We talk viability of a mid-week first round

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As the playoffs began last season, I had a brief Twitter exchange with Brendan Hannan (then a communication guy with Chicago) about the poor attendance at Toyota Park for the Fire’s first round match. In addition to the normal challenges facing Chicago’s ticket sales, the opening round match had fallen on Halloween. That combined with a weeknight’s trip to Bridgeview (say, 15 miles outside Chicago) and a short window to promote after their regular season finale meant only 10,923 showed up for the match.

Brendan’s explanations came to mind as I watched last night’s game in Houston, where a  crowd of 10,476 watched the Dynamo eliminate the Montréal Impact. Though the result moves Houston a step closer to their third straight MLS Cup final, the night was disappointing on separate level. Every shot of the crowd forced television viewers to wonder why a good team with a history of success can’t draw more people to their two-year-old facility.

[MORE: Houston Dynamo 3-0 Montreal Impact: Quick start lifts Houston to next round (video)]

“There were some real challenges last night,” Dynamo president Chris Canetti told me this afternoon, his sanguine explanation putting the low turnout in a different content. A practical conspiracy of factors — from the holiday, to short turn-around, to weather and a crowded sports week —  helped produce the team’s season-low crowd.

The biggest issue was the holiday. For the second straight year, Major League Soccer’s Eastern Conference playoffs started on Halloween. For a league and sport that tends to draw a younger audience, it’s a killer coincidence.

“For a huge percentage of our fanbase, that was the issue,” according to Canetti. “Halloween is a time you spend with your kids and you do things. I think that was a very difficult obstacle to overcome.”

It could have been overcome, Canetti feels, had other factors not lined up against the team. Houston was hit by another of their characteristic mini-monsoons mid-week, causing flooding throughout southeast Texas. By early afternoon on Thursday, the showers had been turned off, but the storm still kept people away from BBVA Compass.

The University of Houston also had a football game, forcing some fans to make a choice, but the bigger problem may have been an unexpectedly crammed media landscape. At a time of the year when the Dynamo can usually gain some traction, Dwight Howard was making his debut for the Rockets and the Texans were changing quarterbacks. Add in the unfortunate passing of local legend Bum Phillips, and Houston was squeezed out.

source: AP
Houston averaged over 21,000 fans for their two 2012 playoff games. On Thursday, they drew less than 11,000 for their playoff opener. (Photo: AP Photo.)

“The Dynamo have a great track record for attendance, particularly playoff attendance,” Canetti notes, the team averaging over 21,000 for their two 2012 playoff games. “One of the reasons we were able to drive such a great attendance in years’ past is because we were able to elevate our brand and get huge media exposure in the market. The media market was very cluttered this week in Houston.”

Given four days to get the word out, Houston couldn’t penetrate that market. The people who ended up at the stadium were the diehards.

“Those fans were loud, the ones that were there,” Canetti says. “Those are our most ardent supporters. They brought it last night.”

Like Chicago, Houston’s situation is unique, but as places like Kansas City, Portland, and Seattle show, there’s more to a full house than nice numbers and lined pockets. If you can fill out a stadium, the television product is much better, and if there’s one thing the league needs to be concerned about more than anything else, it’s how it comes off on broadcast. It’s part of the reason why the English and German leagues come off a little better than Spain’s (non-Barça, Real Madrid) or Portugal’s. It’s also the reason why a Philadelphia Union match creates a better broadcast experience than a D.C. United game.

Dynamo fans did seem louder than the 10,000-person crowds we see elsewhere, but with seas of orange seats visible around the stadium, MLS didn’t put their best foot forward. Instead of marveling at how far the league has come, people tuning in last night might wonder how far MLS needs to go.

“We’re a growing league, we’ve got an incredibly bring future,” Canetti confessed. “These are bumps in the road along the way.”

“I don’t think anybody wishes that we have to play mid-week playoff games, especially on a Halloween. That would include the folks at the league office. I certainly understand the scheduling challenges that put us in this position, especially this year as we have to battle a FIFA window coming up.”

But at some point, you have to set priorities. In that sense, maybe reducing the regular season schedule does make sense, providing a solution that will give the league more flexibility when scheduling these all-important, marquee matches. Or if a solution can’t be found for the first round game, perhaps eliminating them entirely should be considered. Four playoff teams in each conference seems like enough, even if Houston wouldn’t have made last year’s playoffs with a smaller field.

There’s little point to putting matches on television that aren’t going to show the league in a positive light. Did last night’s game cross that line? Perhaps not, but casual MLS fans tuning in for a playoff atmosphere didn’t get it. And it wasn’t the Dynamo’s fault.

“It’s not that we stink or we don’t know what we’re doing here,” Canetti explains. “We’ve got some real, real challenges that need to be understood.”

For teams like Houston and Chicago, those challenges include fighting for space in crowded sports landscapes. For MLS, the task is putting their franchises in the best position to win those battles.

Does the mid-week, quick turnaround playoff game do that? Not Thursday in Houston. Not last year in Chicago.

Sydney FC to face Melbourne Victory in A-League final

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SYDNEY (AP) Sydney FC will face the Melbourne Victory in next weekend’s grand final of Australian football’s A-League after the top-ranked teams won contrasting semifinals.

[ MORE: Spurs revel in North London rule, but want more ]

While Sydney was as dominant as it has been throughout a 27-match regular season in its 3-0 win over Perth on Saturday, Melbourne needed a 70th-minute goal from striker Besart Berisha to advance with a 1-0 win Sunday over Brisbane.

Josh Brillante, Jordy Buijs and Filip Holosko scored first-half goals as Sydney continued a seemingly unstoppable drive towards its third A-League title – and its first since 2010. The video referee interceded in two of the goals, making the win contentious, but Sydney still demonstrated superiority over the young, confident and ambitious Perth side.

Sydney lost only once in 27 regular-season matches and will enter the final as a considerable favorite.

Berisha sank the hopes of his former club, Brisbane, with his late strike in Sunday’s second semifinal. While the margin was small, the Victory deserved to win after playing more assertively throughout the match.

Its semifinal victory means that the teams that finished first and second at the end of the regular season will contest the final for the fifth straight year. The final repeats the 2015 showdown between Sydney and Melbourne, which the Victory won 3-0.

Hoffenheim reaches Champions League qualifiers for 1st time

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BERLIN (AP) The youngest coach in the Bundesliga, 29-year-old Julian Nagelsmann, has steered Hoffenheim to a place in the Champions League qualifiers in the club’s best ever season.

Hoffenheim could even secure its first appearance in the Champions League group stage if it holds on to third place – where it now stands after Benjamin Huebner scored in the last minute to snatch a 1-0 home win over Eintracht Frankfurt on Sunday. It has three more matches to play this season.

Huebner’s late goal, a powerful header to Sebastian Rudy’s corner, moved the side one point above Borussia Dortmund, which was held to a scoreless draw at home by Cologne on Saturday.

The goal was scored by the son of Frankfurt sporting director Bruno Huebner.

“A lucky win,” acknowledged Hoffenheim backer Dietmar Hopp, the software billionaire whose finances helped his hometown club progress from minor leagues to the Bundesliga.

A co-founder of the SAP software giant, Hopp became the first private owner of a Bundesliga side when he took a majority stake in Hoffenheim in 2015. By then he had already spent an estimated 350 million euros on the team.

However, Hoffenheim’s best appointment to date appears to be that of Nagelsmann, who took over in February 2016 after Huub Stevens stepped down for health reasons.

Then 28, Nagelsmann hadn’t even earned his coaching credentials from the German football federation (DFB). But he saved the side from relegation and Hoffenheim is enjoying its best ever season this year.

The win over Frankfurt extended its unbeaten run at home to 16 games and ensured it beat its previous best-mark of 55 points from the 2008-09 season.

As a player, Nagelsmann lined up for Bavarian sides Augsburg and 1860 Munich before turning his attention to coaching. He spent almost a decade coaching the youth sides of 1860 Munich and then Hoffenheim, for which he was also assistant coach in 2012-13.

Earlier this year, Nagelsmann was named the German football federation’s coach of the year for 2016.

Dortmund hosts Hoffenheim next weekend for a game that is likely to decide which side goes into the qualifiers and which secures automatic qualification for the Champions League.

AUGSBURG 4, HAMBURGER SV 0

Hamburger SV slipped closer to its first ever relegation in a humiliating defeat at fellow struggler Augsburg.

Hamburg, the last founding member of the league to have played every season since its formation in 1963, was left in the relegation playoff place with three games remaining.

“We’re all affected by the performance we showed today,” Hamburg coach Markus Gisdol said. “We were hoping for something different. But we’ve got over other setbacks before and have to deliver the best in the next game.”

Hamburg goalkeeper Tom Mickel and the left post denied Augsburg early on before Halil Altintop fired the home side ahead, midway through the first half.

Altintop scored another before the break, set up by Philipp Max, to give Augsburg some breathing space.

Michael Gregoritsch reacted with a brutal challenge on Dominik Kohr, for which the Hamburg midfielder was fortunate to escape with a yellow card.

Max sealed the result on a counterattack before setting up Raul Bobadilla to complete the scoring late on.

“We could even have scored more goals,” Augsburg coach Manuel Baum said. “But more than three points wouldn’t have been possible.”

Victory lifted Augsburg out of the relegation playoff place and two points above Hamburg, Wolfsburg and Mainz, all level on 33 points. Hamburg, which has conceded a league-worst 59 goals in 31 games, has an inferior goal difference to the other two.

Ingolstadt and Darmstadt occupied the automatic relegation spots. Ingolstadt was four points behind Hamburg, while Darmstadt was all but doomed, nine points behind.

Balotelli, Nice may have spoiled PSG’s title chances

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Monaco took care of business at the top of Ligue 1 on Saturday and now the Champions League semifinalists could be closing in on France’s crown.

[ MORE: Spurs revel in ruling North London, but want more ]

Paris Saint-Germain slipped up on Sunday with a 3-1 loss against third-place Nice, and it could spell the end for the Parisians’ hopes of winning Ligue 1 in 2016/17.

Mario Balotelli sprung Nice in front after 26 minutes with a curling left-footed effort from outside the box, before Ricardo Pereira doubled the advantage for the hosts just three minutes into the second stanza with a lovely curler of his own.

PSG managed to pull a goal back in the 64th minute as Marquinhos gave the visitors a glimmer of hope to keep their title hopes alive.

However, the final minutes of the match took a drastic turn for the worse for PSG as Thiago Motta and Angel di Maria were both shown red cards for violent tackles on Nice players.

Nice also found a third finish after PSG was dwindled down to nine men when Anastasios Donis headed home a lofted cross from the left wing.

With three matches remaining for PSG, Unai Emery’s side sits three points behind league leaders Monaco, who also have a match in hand. PSG finishes up their Ligue 1 account with matches against Bastia, St Etienne and Caen.

Video: Camilo Sanvezzo scores wonder goal for Queretaro

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Camilo Sanvezzo scored two goals on Sunday for Queretaro but many won’t even remember the score of the game after his brilliant first effort.

The Queretaro forward scored the first of two finishes in the 66th minute after winning the ball in his own half, carrying it into the Toluca end and unleashing a deadly shot from just inside midfield.

Sanvezzo eventually scored his side’s second goal in the dying minutes of the match, and his 88th minute finish proved to be the winner for Queretaro, who currently sit 13th in Liga MX.

The 28-year-old should be familiar to MLS fans after Sanvezzo’s time with the Vancouver Whitecaps from 2011 to 2013. The veteran scored 39 goals in 92 matches with the Canadian side.