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Dynamo president Chris Canetti talks Houston’s low turnout; We talk viability of a mid-week first round

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As the playoffs began last season, I had a brief Twitter exchange with Brendan Hannan (then a communication guy with Chicago) about the poor attendance at Toyota Park for the Fire’s first round match. In addition to the normal challenges facing Chicago’s ticket sales, the opening round match had fallen on Halloween. That combined with a weeknight’s trip to Bridgeview (say, 15 miles outside Chicago) and a short window to promote after their regular season finale meant only 10,923 showed up for the match.

Brendan’s explanations came to mind as I watched last night’s game in Houston, where a  crowd of 10,476 watched the Dynamo eliminate the Montréal Impact. Though the result moves Houston a step closer to their third straight MLS Cup final, the night was disappointing on separate level. Every shot of the crowd forced television viewers to wonder why a good team with a history of success can’t draw more people to their two-year-old facility.

[MORE: Houston Dynamo 3-0 Montreal Impact: Quick start lifts Houston to next round (video)]

“There were some real challenges last night,” Dynamo president Chris Canetti told me this afternoon, his sanguine explanation putting the low turnout in a different content. A practical conspiracy of factors — from the holiday, to short turn-around, to weather and a crowded sports week —  helped produce the team’s season-low crowd.

The biggest issue was the holiday. For the second straight year, Major League Soccer’s Eastern Conference playoffs started on Halloween. For a league and sport that tends to draw a younger audience, it’s a killer coincidence.

“For a huge percentage of our fanbase, that was the issue,” according to Canetti. “Halloween is a time you spend with your kids and you do things. I think that was a very difficult obstacle to overcome.”

It could have been overcome, Canetti feels, had other factors not lined up against the team. Houston was hit by another of their characteristic mini-monsoons mid-week, causing flooding throughout southeast Texas. By early afternoon on Thursday, the showers had been turned off, but the storm still kept people away from BBVA Compass.

The University of Houston also had a football game, forcing some fans to make a choice, but the bigger problem may have been an unexpectedly crammed media landscape. At a time of the year when the Dynamo can usually gain some traction, Dwight Howard was making his debut for the Rockets and the Texans were changing quarterbacks. Add in the unfortunate passing of local legend Bum Phillips, and Houston was squeezed out.

source: AP
Houston averaged over 21,000 fans for their two 2012 playoff games. On Thursday, they drew less than 11,000 for their playoff opener. (Photo: AP Photo.)

“The Dynamo have a great track record for attendance, particularly playoff attendance,” Canetti notes, the team averaging over 21,000 for their two 2012 playoff games. “One of the reasons we were able to drive such a great attendance in years’ past is because we were able to elevate our brand and get huge media exposure in the market. The media market was very cluttered this week in Houston.”

Given four days to get the word out, Houston couldn’t penetrate that market. The people who ended up at the stadium were the diehards.

“Those fans were loud, the ones that were there,” Canetti says. “Those are our most ardent supporters. They brought it last night.”

Like Chicago, Houston’s situation is unique, but as places like Kansas City, Portland, and Seattle show, there’s more to a full house than nice numbers and lined pockets. If you can fill out a stadium, the television product is much better, and if there’s one thing the league needs to be concerned about more than anything else, it’s how it comes off on broadcast. It’s part of the reason why the English and German leagues come off a little better than Spain’s (non-Barça, Real Madrid) or Portugal’s. It’s also the reason why a Philadelphia Union match creates a better broadcast experience than a D.C. United game.

Dynamo fans did seem louder than the 10,000-person crowds we see elsewhere, but with seas of orange seats visible around the stadium, MLS didn’t put their best foot forward. Instead of marveling at how far the league has come, people tuning in last night might wonder how far MLS needs to go.

“We’re a growing league, we’ve got an incredibly bring future,” Canetti confessed. “These are bumps in the road along the way.”

“I don’t think anybody wishes that we have to play mid-week playoff games, especially on a Halloween. That would include the folks at the league office. I certainly understand the scheduling challenges that put us in this position, especially this year as we have to battle a FIFA window coming up.”

But at some point, you have to set priorities. In that sense, maybe reducing the regular season schedule does make sense, providing a solution that will give the league more flexibility when scheduling these all-important, marquee matches. Or if a solution can’t be found for the first round game, perhaps eliminating them entirely should be considered. Four playoff teams in each conference seems like enough, even if Houston wouldn’t have made last year’s playoffs with a smaller field.

There’s little point to putting matches on television that aren’t going to show the league in a positive light. Did last night’s game cross that line? Perhaps not, but casual MLS fans tuning in for a playoff atmosphere didn’t get it. And it wasn’t the Dynamo’s fault.

“It’s not that we stink or we don’t know what we’re doing here,” Canetti explains. “We’ve got some real, real challenges that need to be understood.”

For teams like Houston and Chicago, those challenges include fighting for space in crowded sports landscapes. For MLS, the task is putting their franchises in the best position to win those battles.

Does the mid-week, quick turnaround playoff game do that? Not Thursday in Houston. Not last year in Chicago.

New St. Louis stadium plan calls for state land contribution

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ST. LOUIS (AP) Missouri Gov. Eric Greitens has made it clear he’s opposed to state funding for stadiums, yet a revised proposal for a $200 million soccer stadium in St. Louis calls for the state to contribute land that’s potentially worth millions of dollars.

Meanwhile, a city aldermanic committee delayed a vote Thursday to advance a measure putting the proposal, which also requires city voters to approve $60 million in funding, on the April ballot.

[ MORE: Galaxy adds Portugal CM ]

The investor group SC STL’s proposal calls for a 22,000-seat stadium near Interstate 64 and Union Station, a key component in the group’s effort to lure a Major League Soccer expansion team. MLS officials have expressed strong interest in St. Louis, but only if a stadium is built.

Time is of the essence: The league is expected to award two new expansion teams in the fall, with play starting in 2020.

St. Louis’ project was on life support after Greitens, a Republican who took office this month, said repeatedly that he opposed taxpayer funding for stadiums, calling it “welfare for millionaires.” SC STL had been seeking $40 million in state tax credits.

But a provision of SC STL’s revised financing plan, presented at Thursday’s meeting at City Hall, says the state would contribute the majority of the 24-acre project site, which is currently owned by the Missouri Department of Transportation, and perform some site clearing and infrastructure work.

The value is still being appraised, but given its location and the amount of land, it likely is worth several million dollars.

Greitens spokesman Parker Briden told The Associated Press in a statement that the governor “remains opposed to state funding to build the soccer stadium.” He did not immediately respond to a question about how the potential donation of land doesn’t conflict with Greitens’ hard-line stance.

[ MORE: Jones labels Howard’s comments “dangerous” ]

The first hint of compromise with the governor came in an email from SC STL spokesman Jim Woodcock late Wednesday, when he wrote that a “path forward” had been reached after two weeks of meetings.

“Gov. Greitens has made it clear to us that he is very supportive of adding a new professional sports franchise to the State of Missouri, and that’s a sentiment we wholeheartedly share,” the statement said.

The stadium project also requires taxpayer help from the city. The city Ways and Means Committee heard from SC STL officials Thursday, but no vote was taken on whether to ask the full Board of Aldermen to place the issue on the April ballot. The committee is expected to reconsider the measure Monday.

SC STL would be responsible for at least $95 million of the project cost, the entire $150 million expansion fee and all maintenance costs going forward.

Bundesliga returns: Will Bayern hold off competition again?

MUNICH, GERMANY - NOVEMBER 05: Sebastian Rudy of TSG Hoffenheim is challenged by Douglas Costa of FC Bayern Muenchen during the Bundesliga match between Bayern Muenchen and TSG 1899 Hoffenheim at Allianz Arena on November 5, 2016 in Munich, Germany.  (Photo by Boris Streubel/Getty Images)
Photo by Boris Streubel/Getty Images
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Germany’s top flight returns to action Friday when Bayern Munich travels to Freiburg in an attempt to keep the pressure on new boys RB Leipzig.

[ MORE: Galaxy adds Portugal CM ]

For those who haven’t paid a ton of attention to the Bundesliga this season or need a bit of a refresher after several weeks away, here’s what to monitor over the next several months.

Really Big surprise Leipzig looks to keep title race going

Formed in 2009, RB Leipzig is a lot of German fans’ least favorite club after cash infusions caused a rapid rise into the top flight.

The new club is looking down at most of the haters, however. League leaders for much of the first half, Leipzig is three points shy of league leading Bayern Munich.

Bayern waxed Leipzig 3-0 before the holiday break, and the two sides won’t meet again until May 13. How long can the new boys keep up the show?

Historic relegation candidates

What does USMNT strikers Bobby Wood and Aron Johannsson share besides a national team? Both are on sides that have been in Germany’s top tier longer than the players have been alive.

Wood’s Hamburg has six national titles and hasn’t seen the second tier in 54 years. That’s the longest stretch in the league, two more seasons than Bayern Munich. Hamburg is a currently third-bottom, which would force them into a relegation-promotion playoff against the third-placed team in 2.Bundesliga.

As for Johannsson, his Werder Bremen side is just three points ahead of Hamburg. Bremen has been in the top flight for 36 seasons.

Chasing the Golden Boot

Robert Lewandowski has scored the most goals in two of the past three seasons, with Alexander Meier of Eintracht Frankfurt seizing the honor in 2014-15.

Pierre-Emerick Aubameyang is leading the pack by three goals, but is with Gabon at the Africa Cup of Nations to help open the door for the rest of the bunch.

Koln’s Anthony Modeste is second with 13, while Lewandowski has 12. Two players, Timo Werner (RB Leipzig) and Sandro Wagner (Hoffenheim), have nine.

Can surprise Europe-chasers hold up?

Hertha Berlin was in 2.Bundesliga a few seasons ago, while Eintracht Frankfurt was there a season prior to that. RB Leipzig, as mentioned earlier, wasn’t even a club until 2009.

Eintracht made a Europa League run one year later, but neither was expected to be competing for a spot in Europe this season. As it stands, all three are in the mix.

Team GP W D L GF GA GD Home Away PTS
 Bayern Munich 16 12 3 1 38 9 29 7-2-0 5-1-1 39
 RB Leipzig 16 11 3 2 31 15 16 6-1-0 5-2-2 36
 Hertha BSC Berlin 16 9 3 4 24 16 8 7-0-1 2-3-3 30
 Eintracht Frankfurt 16 8 5 3 22 12 10 5-3-0 3-2-3 29
 1899 Hoffenheim 16 6 10 0 28 17 11 4-5-0 2-5-0 28
 Borussia Dortmund 16 7 6 3 35 19 16 5-3-0 2-3-3 27
 1. FC Köln 16 6 7 3 21 15 6 4-4-0 2-3-3 25

Report: El Tri’s Chicharito to LAFC in 2018

Bayer Leverkusen's Javier Hernandez, left, and Atletico Mineiro's Mattheus Rolden fight for possession of the ball during the first half of a Florida Cup soccer match, Wednesday, Jan. 11, 2017, in Kissimmee, Fla. (AP Photo/John Raoux)
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It makes a lot of sense, you know?

Javier “Chicharito” Hernandez will turn 30 in 2018, not a spring chicken for a striker but still plenty productive if healthy.

His national team, Mexico, will likely be revving its engines for the World Cup, and won’t be upset to have the forward playing a bit less soccer and a lot closer to home.

[ MORE: Top 5 Premier League storylines ]

And Los Angeles FC will want to make a massive mark as it seeks to butt its head into a market dominated by the LA Galaxy (and, perhaps still then, Mexico national teamer Giovani Dos Santos).

So, tell us more, Steve Brisendine of MLSSoccer.com:

“[LAFC] are going to do everything possible to sign the current Bayer Leverkusen player, whose contract ends in 2018 and could therefore leave for a reduced fee. That’s what AS.com has confirmed with sources close to the project. LAFC hope to announce their new manager this spring and dream, a little later, to do the same with Javier Hernandez, aka Chicharito.”

Make it happen. Make. It. Happen. We’re already reserving his spot on our MLS fantasy teams.

Transfer rumor roundup: Jagielka, Begovic, Berahino, Zarate

WEST BROMWICH, ENGLAND - SEPTEMBER 13: Saido Berahino of West Brom challenges for the ball with Phil Jagielka of Everton during the Barclays Premier League match between West Bromwich Albion and Everton at The Hawthorns on September 13, 2014 in West Bromwich, England.  (Photo by Mark Thompson/Getty Images)
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There’s action all over England, from those defending the goal mouth to others striving to conquer it.

[ MORE: More transfer gossip ]

— Bournemouth wants an upgrade on Artur Boruc, according to The Telegraph, and that could come in the form of Chelsea backstop Asmir Begovic.

The Cherries reportedly had a $12.5 million bid turned down by Antonio Conte, who has Thibaut Courtois in the No. 1 seat and Portugal national team backup Eduardo in the ranks (along with three keepers on loan and young goalie Mitchell Beanie).

— Arsenal boss Arsene Wenger shut the door on acquiring West Ham wantaway Dimitri Payet according to Sky Sports’ Transfer Centre:

“We have many players offensively who can play in this position. You are interested by the quality of the player but there needs to be a need as well, and we have no need in this domain.”

— Clubs in need of experienced Premier League backs need look no further than Everton, where manager Ronald Koeman has admitted that England international Phil Jagielka could leave Goodison Park. The 34-year-old center back has 40 caps for England and has made 337 appearances for Everton. He could be a massive upgrade for Sunderland if David Moyes is up for a reunion.

— Stoke City chairman Peter Coates says a purchase of Saido Berahino from West Brom is not contingent on a sale of Bojan Krkic. The latter has been linked to Middlesbrough.

— Mauro Zarate may be returning the Premier League. Watford boss Walter Mazzarri has been largely let down by his strike corps as Odion Ighalo and Troy Deeney have taken steps back this season. Could $4 be enough to bring the ex-West Ham and QPR man from Fiorentina to Vicarage Road? Zarate has four goals in nine matches for La Viola, and has nine goals in 40 Premier League matches.