How would Beckham’s MLS franchise in Miami be any different this time around?

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On Wednesday David Beckham, MLS Commissioner Don Garber and the Mayor of Miami-Dade County Carlos Jimenez announced that Major League Soccer’s 22nd franchise will be based in Miami.

The worst kept secret in U.S. soccer is finally out.

But, as there always is with MLS expansion franchises, there are plenty of doubts as to whether a Major League Soccer side in South Florida is a good idea.

Of course, we’ve been down this road before and it ended it tears with the Miami Fusion lasting less than four years after being dissolved due to many issues back in 2001. At the time Garber said the following about soccer in Miami:

“While Miami had the third lowest average attendance, it had the lowest revenue in the league this year (2001), including fewer season tickets which are upfront money that have a higher yield for each team. They (Miami) had almost no revenue from corporate sponsorships. The issue in Miami is the lack of revenue and the lack of future potential revenue. It really lacked viability as a business.”

(MORE: Official – Beckham announces Miami will be Major League Soccer’s 22nd franchise)

Why will it be a different story for soccer in Miami in 2014 and beyond?

Here’s a few reasons to get you thinking…

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Brand Beckham and his wealthy investors intend to make soccer a success in South Florida.

David Beckham factor

With his own brand flourishing even further since his retirement from the game, Beckham brings an X-Factor that was never present in Miami back at the turn of the last century. Despite Carlos Valderrama being around and some terrific performances from the Fusion under Ray Hudson as coach in their final season in the league. MLS was in its infancy and bleeding money, with the league estimated to have lost over $250 million in its first few years. Miami had the lowest season tickets sold and revenue and sponsorship streams were almost non-existence. That, coupled with the relatively frugal spending of Chairman Ken Hororwitz and the other investors, proved too much for MLS to handle as Miami and the Tampa Bay Mutiny ceased operations in 2001.

(MORE: Video – Relive how MLS’ last Miami side excelled in 2001, then got shut down)

Here’s a quote from Horowitz on the problems facing the Fusion on 2001: “My investors and I have invested close to $50 million in South Florida Soccer, the entity that operates the Miami Fusion, as well as a massive amount of personal time and emotional commitment. We’ve come to the conclusion that the South Florida market just has too many hurdles that we simply cannot overcome.”

If you build it, they will come

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Stadium site has been picked in Downtown Miami, will this may a big difference to attract fans?

Plans for a new downtown stadium near the harbor of Miami look swish, extravagant and everything you’d expect from a sports franchise in one of the USA’s most glamorous and tropical settings. A soccer-specific stadium close to downtown Miami would be something to behold, and as we’ve seen in Houston and will see in Orlando, a prime downtown location for your MLS team is exactly whats needed. That’s something the former MLS side in Miami didn’t have, as the Fusion played out near Fort Lauderdale at Lockhart Stadium, where fans couldn’t simply stroll across to the street from the fine bars and restaurants of central Miami to continue the party inside the stadium, and go out on the town afterwards. The only potential issue is that the various nationalities and backgrounds of the people of Miami will clash, and as we’ve seen with the Dolphins, Marlins and other pro Sports team in the area, fans are much more passionate about teams in their homelands rather than getting behind a local franchise.

(MORE: After Miami’s entry to MLS, big question remains – where will the stadium be?)

Prime real estate won’t come cheap for Becks and co. but it’s expected that the major announcement on Wednesday will also reveal plans for a SSS in the heart of Miami. This is a key reason why MLS in Miami could succeed this time.

The DP rule will play into Miami’s hands

A no-brainer here, as Beckham’s contacts across the world and his heady status as a global icon will surely attract top players who want to flock to South Beach towards the end of their careers. Playing in MLS for Miami will be one of the most attractive propositions for any player on the planet. The main focus will be getting bums on seats and fans to watch a spectacular team play. If Becks can work his contacts and bring in three HUGE Designated Players, then the people of Miami and the millions of tourists that flock there year round will without doubt fills the stands. Back when the Fusion folded, there were a few stars names like Valderrama but nobody that really jumped off the page. This time, that will be vastly different.

MORE: MLS back in Miami – Where does it rate on the league’s glamour scale?

MORE: Who’s left? With Miami confirmed, MLS down to two expansion slots

MORE: What They Said – Important quotes from Beckham’s MLS in Miami announcement

CCL: Lodeiro from 45; Royer’s diving header — SEA, RBNY lead (video)

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After 45 minutes of their respective CONCACAF Champions League knockout-round quests, things are going unnervingly well for the Seattle Sounders and New York Red Bulls.

[ MORE: FC Dallas disappoint in CCL; Club America flying ]

If you’ve watched Major League Soccer teams try, try and try again — only to eventually fail in spectacular fashion — in CCL over the years, you might say things are going a little too well.

There’s still another 45 minutes to be played on Thursday — plus the return legs next week — but both the Sounders and Red Bulls hold 1-0 halftime leads, and the vitally important away goals which come with it. Nicolas Lodeiro’s 45-yard, first-time lob of the Santa Tecla (El Salvador) goalkeeper in the 15th minute has already been eternally etched into the memories of Sounders fans.

Just 15 minutes later, Daniel Royer perfectly executed the diving header and got on the end of Bradley Wright-Phillips’ curling ball into the box to Jesse Marsch’s side ahead of Honduran side CD Olimpia.

Villarreal DF Semedo charged with attempted murder

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MADRID (AP) A Spanish judge has charged Villarreal defender Ruben Semedo with attempted murder and ordered him to be temporarily detained without bail.

Court officials in Lliria say on Thursday the Portuguese player is also charged with assault, robbery, illegal detention, and illegal possession of firearms.

Semedo testified before a judge on Thursday, and left the court in handcuffs.

The 23-year-old Semedo was detained early Tuesday, accused of tying up, assaulting and threatening another man last week. Authorities say he and two other men allegedly held the victim captive while they robbed his apartment.

Semedo’s agents told Spanish media the player denies any wrongdoing.

Villarreal on Tuesday said it was investigating Semedo and would take appropriate disciplinary action.

Villarreal signed Semedo from Sporting Lisbon last summer for a reported fee of $17 million.

Wenger: Arsenal “complacent, had no ideas” in Ostersunds loss

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Perhaps Sunday’s League Cup final had already reached the forefront of their minds, but Arsene Wenger admonished his players, whom he said were “complacent, not focused” and “had no ideas” for much of Thursday’s Europa League defeat, at home, to Swedish side Ostersunds.

[ MORE: Premier League TV schedule | Man United vs. Chelsea ]

The Gunners advanced to the round of 16 on the back of their 3-0 first-leg victory last week, but Wenger was understandably displeased by the effort he saw and expressed such feelings in no uncertain terms, before quickly easing up and praising the fact they were able to pull back a goal against the current fifth-place team from Sweden — quotes from the BBC:

“We were not at the races in the first half,” said Wenger, who saw his side booed off at half-time and full-time. I think in the second half it was much better and we should have scored a few goals.

“In the first half, we were in trouble and in danger because we were complacent, not focused and were open every time we lost the ball. We had no ideas with the ball and that’s why we were in trouble.

“We responded very well because we did the job to qualify, but that’s what we have to take from the night and that’s all.”

With Arsenal now trailing fourth-place Chelsea by eight points (and seven back of fifth-place Tottenham Hotspur), winning the Europa League might just be the Gunners’ last chance at qualifying for next season’s Champions League.

Batshuayi racially abused by Atalanta fans

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Borussia Dortmund striker Michy Batshuayi says he was subject to racist chants from Atalanta fans during a Europa League game in Italy.

The Belgium international, on loan from Chelsea, tweeted:

Dortmund advanced to the round of 16 by drawing 1-1 to beat Atalanta 4-3 on aggregate on Thursday.

The game was played at Mapei Stadium in Reggio Emilia because Atalanta’s home stadium is unsuitable for UEFA games.

There have been several incidents of racism at Serie A matches this season.