April 9 will be a big day in the long-running story regarding Hull City ownership’s desire to formally change the name of the club from Hull City AFC to Hull Tigers, and another side is coming down on the side of the fans.
Supporters have been up-in-arms regarding the quest of owners Assem and Ehab Allam to change the name to make the club more internationally marketable, and the Football Association’s Membership Committee is the next group ready to back the supporters ahead of the April meeting.
The committee’s recommendation to reject the name change is reportedly unanimous.
It’s a shame, as Ehab made some decent points in his letter:
“Currently there are six teams in the Premier League with ‘City’ in their name and, with the exception of Manchester City, all of those clubs are in a similar league position to us, and playing to similar sized crowds.
“We need something that makes us stand out from the pool of teams we find ourselves in when it comes to attracting potential international sponsors, who are simply hoping to use the Premier League, and its global audience, to advertise.”
It’s all about public relations. At least one Hull City executive seems to get that, while the other doesn’t seem to understand the idea of a focus group.