Atlanta, MLS don’t need to quiet doubts to be successful in the Southeast

10 Comments

Major League Soccer’s worst kept secret was its interest in Atlanta. As Don Garber’s reflex response goes, the league has been interested in the city for over a decade. Not only does it give MLS a coveted spot in the abandoned Southeast, but it represents a location that hasn’t failed before. Going into Florida? There’s a history there. In Atlanta, MLS can write its own.

Miami may be the capital of Latin America, but Atlanta is the center of the South. If MLS is going to go challenge the notion that professional soccer can’t gain a foothold in the region, it has to succeed in ‘The ATL’ – a focal point that can promote the sector’s link to the rest of the country. Without it, the two Florida franchises (Orlando and David Beckham’s eventual team in Miami) are left on an island, one that could sink once more.

It’s an endeavor that stares skeptics’ two main assumptions in the face – notions that also apply to the potential Miami franchise: First, that the cities are not a “good sports towns”; and second, MLS’s history says it can not succeed in the Southeast.

The funny part about the first it that there’s no clear standard for evaluating what is and is not a good sports town. And whatever standards you do hear? They’re probably completely inapplicable to Major League Soccer.

Critics will point out there’s a lack of excitement for the Dolphins and Marlins in Miami, the Hawks and Braves in Atlanta, but it’s not as if those teams are going out of business. Even the Marlins, at this point, are a well-established part of their city’s landscape. By Major League Soccer standards, those franchises are outrageous successes. If Miami and Atlanta are bad sports towns, it’s only relative to a lofty, irrelevant standard that shouldn’t apply to MLS.

Plus, as Blank alluded to in today’s press conference, the extent to which you can look at a football, basketball, or baseball franchise and see MLS’s future is a dubious one. According to the new MLS owner (citing information relayed to him by Seattle’s ownership), only three percent of Sounders season ticket holders do the same with the Seahawks. If you’re looking to NFL-ledd MLS teams as a means of evaluating Atlanta’s potential, here’s actually very little overlap between NFL customers and potential soccer supporters. As we’ve known for some time, soccer fans are a distinct type of customer, one that’s more likely to be reached with a distinct approach.

Perhaps paradoxically, that’s where Blank’s NFL organization can help. As those around Seattle recently noted as the Sounders severed business ties with the Seahawks, being linked to a huge, established organization likely helped the Sounders’ unprecedented growth. It gave the franchise a large machine capable of leveraging its experience in a way that took advantage of any opportunity for growth. Given the Falcons’ presence in Atlanta, Blank may be able to do the same.

Does that make Atlanta a good sport market? No, but it’s also unclear what a good sports market is. If having franchises like the Braves and Dolphins mean a city doest care about sports, maybe we’re too idealistic about what represents success in this realm. And if the doubters’ argument is that places like Salt Lake, Columbus, Santa Clara, Portland — small cities where MLS is already successful — represent better opportunities than the city with the 15th largest economy in the world, the standard is broken. MLS doesn’t need to win over the whole town. A small slice of the pie will work.

Critics, however, are also skeptical of MLS’s ability to penetrate the market, usually citing the region’s sports culture and MLS’s previous failures as reason to believe another Southeast excursion will fail. But if there’s one thing we know about Major League Soccer, it’s that the league is nothing like it was in 2001. Pointing to anything the league did at age six as an example of what it’s capable of at age 19 ignores the league’s trajectory.

source:
The Miami Fusion ceased operations in 2001, but a group led by David Beckham are hoping to secure a stadium that will allow a new team to play by 2017, the same year Atlanta will come into Major League Soccer.

By now, MLS is a totally different organism. It’s bigger and far more stable that it was in 2001, when a small group of owners were faced with the task to keeping the two Florida franchises afloat. MLS, struggling for its mere survival, didn’t have the resources back then. Overly reliant on Phil Anschutz and Lamar Hunt, the league couldn’t wait out teams’ slow starts.

But now, with the resources people like Blank, Beckham, and Manchester City’s ownership can throw behind new franchises, there’s no reason to expect those slow starts. Instead, these teams will try to hit the ground running, if not on the field than off. If they hit speed bumps, a large group of diverse owners can leverage to decades of lessons to promote the teams’ survival.

That’s not to say Atlanta, Miami, Orlando … New York or franchise no. 24 will succeed. Instead, it’s important to realize the league’s 1996-2001 track record is irrelevant. Different owners with different goals had different tools, none of which will be used in the MLS’s latest attempt to tackle the Southeast. Instead, a sport that’s made significant gains in national relevance over the last 13 years will take another shot, with new minds and new capabilities leading the charge.

If soccer in the Southeast fails, it won’t be for the same reasons Tampa Bay and Miami. And it probably won’t be because Atlanta and the Magic City aren’t Good Sports Towns. Major League Soccer doesn’t necessarily need GSTs to succeed.

It needs good owners. It needs people who have ideas that can help franchises identify that sliver of local support that will sustain the team. It needs a growing game and a vibrant league to give the teams a bigger, more relevant context. Right now, it just needs 20,000-or-so people to want to come to games.

It doesn’t need to make people forget the Mutiny and Fusion, and it doesn’t need to prove Atlanta and Miami are GSTs. All MLS needs to capture each city’s underserved soccer market. Even if that doesn’t push the Heat or Falcons on the back burner, it will be enough to allow address those doubts.

Bayern fans unhappy with Champions League ticket prices

AP Photo/Matthias Schrader
Leave a comment

MUNICH (AP) Bayern Munich fans were unhappy with the price of tickets for their team’s match at Anderlecht in the Champions League.

[ MORE: Study to show long-term affects of playing soccer ]

The fans held banners during Wednesday’s game saying, “Are your necks not full? Is your greed now finally satisfied?”

A Bayern fan group, Club Nr. 12, issued a statement saying Anderlecht had made 85 percent of the tickets available to the German club’s fans priced at 100 euros ($118).

“Even by the standards of the generally high-priced Champions League, this represents a new dimension for a first-round game,” said the statement, which thanked Bayern for supplementing the tickets so fans had could pay 70 euros ($82.50).

Many Bayern fans avoided the trip to Brussels altogether, while 91 percent of more than 2,500 Club Nr. 12 members said in a survey that ticket prices were “completely unacceptable.”

[ MORE: Premier League player power rankings ]

Anderlecht spokesman David Steegen told The Associated Press that Bayern fans were charged “exactly the same price” as home fans who bought single tickets to the game. He said fans who bought a three-game Champions League bundle were offered a reduction.

UEL roundup: AC Milan advances after big win; Arsenal, Everton fall

Twitter/@acmilan
1 Comment

Both Premier League sides fell in Thursday’s UEFA Europa League play, but for one side the result didn’t effect their progression into the next round.

[ MORE: Ex-Brazil forward Robinho handed nine-year prison sentence ]

Arsenal dropped a 1-0 result to Cologne, however, the Gunners still moved into the Round of 32 after their Group H counterparts, Red Star Belgrade and BATE Borisov settled for a scoreless draw.

Meanwhile, Everton’s 2017/18 woes continued on the day as the Toffees suffered a brutal 5-1 defeat at home against Serie A side Atalanta. The win secures Atalanta’s place in the knockout phase, along with fellow Group E club Lyon — who also won on Thursday.

AC Milan put up five goals of its own in a convincing win against Austria Wien, while Lazio, Nice and Red Bull Salzburg were among the other sides to move into the next round after picking up the necessary results.

Below are all of the scores from Thursday’s Europa League action.

Astana 2-3 Villareal
Konyaspor 1-1 Marseille
Rosenborg 0-1 Real Sociedad
Lazio 1-1 Vitesse
Viktoria Plzen 2-0 Steaua Bucuresti
Lokomotiv 2-1 Copenhagen
Zenit 2-1 Vardar
Red Bull Salzburg 3-0 Vitoria
Athletic Bilbao 3-2 Hertha Berlin
BATE 0-0 Red Star Belgrade
Ostersunds 2-0 Zorya
Koln 1-0 Arsenal
Nice 3-1 Zulte Waregem
Lugano 1-0 Beer-Sheva
Ludogorets 1-2 Istanbul
Braga 3-1 Hoffenheim
AEK 2-2 Rijeka
AC Milan 5-1 Austria Vienna
Lyon 4-0 Apollon
Maccabi Tel Aviv 0-2 Slavia Praha
Sheriff 1-0 Zlin
Partizan 2-1 Young Boys
Skenderbeu 3-2 Dynamo Kyiv
Everton 1-5 Atalanta

Ex-Brazil forward Robinho sentenced to nine years in prison

Giuseppe Bellini/Getty Images
Leave a comment

Former Brazil international Robinho has been sentenced to nine years in prison after being convicted of rape on an Albanian woman back in 2013.

[ MORE: Study will look at long-term effects of playing soccer ]

At the time, Robinho was playing for Serie A side AC Milan.

The court decision came down on Thursday after the 33-year-old forward had failed to attend any court hearings in Italy, where the crime reportedly took place.

Robinho is believed to have acted in the crime with five other Brazilians, to which their whereabouts are unknown to this point.

Reuters has reported that Robinho is entitled to up to two appeals and “Italy would only launch extradition proceedings once this legal process is exhausted.”

The Brazilian is known for his club playing days at AC Milan and Manchester City, among other clubs in addition to his time with the Selecao. Robinho took part in the 2006 and 2010 World Cups with Brazil.

Premier League Preview: West Ham vs. Leicester City

Steve Bardens/Getty Images
Leave a comment
  • West Ham is winless in last six against Leicester
  • Jamie Vardy has two goals, two assists in last 4 games vs. West Ham
  • Hammers have nine points through first 12 matches

West Ham United will host Leicester City from the London Stadium on Friday (Watch live at 3 p.m. ET Friday on NBCSN and online via NBCSports.com) as David Moyes and Co. look to climb out of the relegation zone.

[ MORE: Prince-Wright’s Premier League picks ]

Moyes and West Ham currently sit 18th in the Premier League through 12 games, and will be hoping to see an improvement in their form with the potential returns of Andre Ayew and Marko Arnautovic.

The Hammers are without Javier “Chicharito” Hernandez and Michail Antonio, as well as James Collins.

The Foxes are winless in their last two matches, and coming off of a 2-0 defeat to Manchester City over the weekend. Robert Huth and Matty James remain sidelined for Puel’s group, but otherwise, the club is relatively healthy.

What they’re saying

West Ham boss David Moyes on turning the team’s form around: “We need to give the supporters something to shout about and something that looks half decent, and then they will support us. I want everyone to be together. I am not aware of the problems before I came, I was a bit surprised when I heard (chanting against the board). “I want them behind us to give us a chance of winning.”

Leicester’s Claude Puel on confidence in his players“I have a good feeling with the players; they listen, they work hard on the pitch and I feel their ambition. We will see in the next games, with a good adaption and rotation, to see them approach it with a positive attitude.”

Prediction

The Hammers are missing several key attacking pieces, including Hernandez, which will surely make the defensive task easier for Leicester. The Foxes attack hasn’t been at its finest, but they’ll be facing a West Ham back line that allows over two goals per game (25 in 12 matches).
West Ham 1-3 Leicester