Life after Nike: Manchester United sign $1.3 billion kit deal with adidas

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Manchester United have agreed the most lucrative kit deal in soccer, as they’ve partnered with German manufacturers adidas. It is an absolute monster.

The Red Devils have signed a 10-year deal, which will start from the 2015-16 season, for a minimum of around $1.3 billion.

Just last week long-term kit suppliers Nike cut their ties with United as they claimed a new deal was too expensive for them. Adidas have now swooped in with this monster deal that will bolster the coffers at Old Trafford.

With Louis van Gaal coming on board as manager this summer, cash being splashed on all kinds of new players and the club trying to regain its place among Europe’s elite from next season, United’s fans will hope this latest piece of news means the club is heading in the right direction.

On their club website the Red Devils released the following statement as they informed the New York stock exchange of the monster deal.

Manchester United plc (NYSE:MANU) has reached a ten-year agreement with adidas for a global technical sponsorship and dual branded licensing deal for a minimum guarantee of GBP 750 million, subject to certain adjustments, beginning with the 2015/2016 campaign.

For the 2014/2015 season, Nike will continue in its role of technical sponsor and trademark licensee.

Where does this kit deal rank in terms of the Premier League?

Adidas recently signed a long-term deal with Chelsea and they will be paid $515 million over 10 years. United will get double that.

It seems as though the power of United is still strong, even if they failed to qualify for the UEFA Champions League and finished in seventh last season in the PL.

This news comes just after Nike revealed United’s new jersey for the season, complete with Chevrolet’s logo as the American automaker’s $559 million, seven-year jersey sponsorship deal with the team has just begun.

Even as success dries up at Old Trafford, some of the most lucrative sponsorship deals sport has ever seen continues to flood in.

Mourinho: Tactics involved targeting young Benfica backstop

AP Photo/Armando Franca
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Manchester United boss Jose Mourinho knew that promising Benfica backstop Mile Svilar would be facing some big nerves.

The 18-year-old was making his UEFA Champions League debut, and Mourinho instructed his Red Devils to challenge the backstop at every turn.

[ RECAP: Benfica 0-1 Man Utd ]

That paid off when Svilar carried Marcus Rashford‘s free kick into the goal, the lone marker of a 1-0 loss that keeps United atop Group A and Benfica three points behind second- and third place.

“I knew how good the goalkeeper was, I told the players that. We had a little bit of a strategy, especially on set-pieces to make him uncomfortable. We put men around him on corners so he cannot come out. He risks a lot, but only top keepers do that. He was unlucky for the goal,” Mourinho said.

Svilar looked dejected after the game, apologizing to fans at the Estadio da Luz and getting consolation from a fellow Belgian in Manchester United’s Romelu Lukaku.

Nemanja Matic laid out United’s strategy a bit more, from the BBC:

“The manager said to us to try and shoot and get some crosses towards their goalkeeper because he is young and playing in his first game. This is football and I know he is a great goalkeeper and I wish him well for the future.

“We had control, some difficulties in the first 30 minuets but then we controlled the pitch. We used our experience. We could not find the second goal but did not make any mistakes at the back.”

Rashford limped out of the game, and Mourinho says he initially thought it was cramps. Instead, it’s a problem with his left knee. Simon Peach of the Press Association quotes Mourinho as hoping the injury is not bad.

United completed more than 500 passes, doubling Benfica’s production. Some have been critical of Mourinho’s penchant to play it safe, and he winked at them after the match in calling his tactics “a crime.”

“We were in control, David De Gea did not have one save to make. I never felt we could concede a goal and were solid defensively. Sometime I feel being good defensively is a crime, but that is a way of getting results.”

Chelsea 3-3 Roma – Thrills at the Bridge

AP Photo/Kirsty Wigglesworth
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  • Luiz, Hazard put Chelsea up 2-0
  • Kolarov, Dzeko brace flip lead
  • Hazard nabs equalizer
  • U.S. U-20 mid Scott on bench for Chelsea

Eden Hazard scored twice as Chelsea overcame the sacrifice of a 2-0 lead and the Blues drew AS Roma 3-3 at Stamford Bridge in UEFA Champions League action on Wednesday.

David Luiz also scored for Chelsea. Ex-Man City men Edin Dzeko and Aleksandar Kolarov starred for Roma, with Dzeko scoring twice and Kolarov adding a goal and an assist.

Chelsea has seven points to lead Group C, two more than Roma and five ahead of third-placed Atletico Madrid. The sides will meet again in Rome on Halloween.

[ MORE: Landon Donovan, USSF prez? ]

Luiz started the scoring with a delightful strike. Call it a second bite at the proverbial apple if you must, but then admit he sunk his teeth into it.

Eden Hazard made a darting run to double Chelsea’s lead, but Kolarov pulled Roma within one with a deflected strike past Thibaut Courtois.

Diego Perotti curled a shot that hardly troubled Courtois in the 63rd minute, the Chelsea keeper just leaving his feet collect it.

Dzeko and Chelsea’s Andreas Christensen (AP Photo/Kirsty Wigglesworth)

Then the former Man City striker struck again, seeing a long diagonal ball over his shoulder and whizzing a perfect left-footed volley through the flailing arms of Courtois.

Dzeko then made a late move before a Kolarov free kick to lose his mark and nod home a go-ahead goal.

It wasn’t over, as Hazard found his way to space and a cross from Pedro.

The Belgian headed his chance beyond a diving Alisson, and it was 3-3 with 15 minutes to play.

American-English midfielder Kyle Scott did not make his Chelsea bow. The 19-year-old has represented England at the U-16 level and the U.S. at the U-18 and U-20 levels.

Benfica 0-1 Manchester United: Match-winner Rashford injured

AP Photo/Armando Franca
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  • No shots on goal for Benfica
  • United puts four on frame
  • Man Utd out-passes Benfica 522-237.

Marcus Rashford scored the lone goal of the match, then limped off injured in Manchester United’s 1-0 win over Benfica in UEFA Champions League action at the Estadio da Luz on Wednesday.

United is close to wrapping up a knockout round berth with the win, leading Basel by three points, CSKA Moscow by six, and Benfica by nine.

Manchester United boss Jose Mourinho got his managerial start at Benfica when he replaced now-Bayern Munich boss Jupp Heynckes in 2000.

[ MORE: Landon Donovan, USSF prez? ]

Rashford’s free kick from the left fooled young Benfica backstop Mile Svilar.

The 18-year-old was making his UEFA Champions League debut, and was caught out of goal.

While retreating toward his end line, his two-handed catch carried him and the ball into the goal despite the efforts of his outstretched paws.

Report: Landon Donovan mulling U.S. Soccer presidential run

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Sports Illustrated’s Grant Wahl has been all over the turmoil at United States Soccer since the men’s national team’s embarrassing World Cup qualifying ouster last week.

The latest is that many interested observers are encouraging American legend Landon Donovan to run against Sunil Gulati in February’s presidential election.

[ MORE: JPW sits down with Ederson ]

Donovan retired from playing for a second time in 2016. He’s invested in Premier League club Swansea City and tried his hand at broadcasting as well.

According to Wahl, Donovan issued no comment when asked whether he is seriously considering a run for president. Gulati didn’t confirm that he’d run for a fourth term — the maximum tenure — during his post-World Cup failure conference call, but strongly lauded his credentials for another stint.

Wahl had previously reported that lawyer Steve Gans has the required letters of nomination to run against Gulati.

While Gans would challenge Gulati and perhaps make for interesting debate and a bellwether of the appetite for change amongst the constituency, Donovan’s name would likely be enough to swing some voters regardless.

Without making any judgments about the job Donovan would do, think of it as a big entertainment name like Dwayne Johnson amongst Democrats or Donald Trump amongst Republicans who might upturn eyebrows amongst folks thinking, “Maybe we need something different.” The name value isn’t the same but perhaps it’s less polarizing to compare the runs of Jesse Ventura and Al Franken, or Jack Kemp and Steve Largent instead.

A Donovan run would likely keep U.S Soccer’s cozy relationship with Major League Soccer while perhaps emboldening those who seek big changes within the youth structure (Donovan was part of the U.S. residency program which was recently canceled in a sort of “We did it” nod to academies). His experience is varied and his network exceptional.

Donovan for President? Maybe!