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Euro 2016 seen by 2 billion on TV; 600M tune in for final

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GENEVA (AP) Boosted by Cristiano Ronaldo’s title run and Iceland’s feel-good story, the 2016 European Championship attracted 2 billion people to watch live on television.

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The total live audience for the expanded 24-team, 51-match tournament grew to almost 5 billion viewers, according to UEFA research published Thursday.

[ MORE: Euro clubs call on FIFA not to expand World Cup past 32 teams ]

The research says 600 million viewers watched some of Portugal’s 1-0 extra-time win over host France in the final.

The final attracted 284.4 million as an “average in-home global audience” – the industry-standard audit tracking viewers minute-by-minute.

The 20 extra matches created by having eight more teams added 1.1 billion viewers to the overall TV audience.

The 2 billion individual viewers was an increase of 100 million on the Euro 2012 figures, UEFA said.

Bigger audiences in Brazil and China helped raise the totals.

“The newly created (1300 GMT) match slot had the biggest impact on Asian audiences,” UEFA said, which scheduled the earliest Euro 2012 kickoffs at 1600 GMT.

Among matches kicking off in a prime 9 p.m. slot in China, the peak audience there was 17.6 million for France’s 2-1 win over Ireland in the round of 16.

Euro 2016 TV rights earned UEFA 1.05 billion euros ($1.1 billion) from 130 broadcast partners.

Ronaldo’s quest for a first national-team title helped draw viewers to the final, who mostly stayed despite his exit from injury midway through the first half.

The 284 million figure made it the second most-watched game in European Championship history. The average audience of the most-viewed match was 299 million when Spain beat Italy 4-0 in the Euro 2012 final.

In comparison, the 2014 World Cup final drew a 570.1 million average for Germany’s 1-0 extra-time win over Argentina in Rio de Janeiro.

Average audiences in Brazil for the Euro 2016 final topped 25.7 million, watching on three channels: TV Globo, Bandierantes and Sport TV.

Globo averaged more than 13 million viewers for each live match it broadcast, for a 13.2 percent increase on Euro 2012, UEFA’s research said.

In China, the final’s average audience was 8 million in China, and United States broadcaster ESPN averaged 5.3 million.

Still, no nation could match Iceland’s support for its team, which was a surprise quarterfinalist in its major tournament debut.

On the island of 330,000 people, while thousands had traveled to France to watch the team, 99.8 percent of all TV viewers during Iceland’s 2-1 win over Austria were tuned in to the team sealing its place in the knockout rounds.

Watch Live: West Brom v. Liverpool

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West Bromwich Albion host Liverpool on Saturday at the Hawthorns (Watch live, 7:30 a.m. ET on NBCSN and online via NBCSports.com) as the Premier League’s bottom team aim to pull off another shock win to keep their faint survival hopes alive.

WATCH LIVE ONLINE

The Baggies won 1-0 at Manchester United last time to delay their impending relegation as well as hand Manchester City the title and interim boss Darren Moore will want to grab another big win as the Baggies aim to try and pull off the greatest of escapes. Anything other than a win could see West Brom relegated this weekend.

As for Liverpool, Jurgen Klopp‘s men have cemented their spot in the top four and will have one eye on a big week of European action.

In team news West Brom have Jonny Evans back fit and on the bench but are unchanged from the win at Man United, while Liverpool rest several players ahead of their UEFA Champions League semifinal first leg against Roma.

Andrew Robertson, Roberto Firmino, Alexander-Arnold and Oxlade-Chamberlain are all on the bench with Joe Gomez returning to the starting lineup.

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VIDEO: Sporting KC’s Medranda scores wonder goal in win over Vancouver

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Sporting KC showed again on Friday night why they’re the rightful leaders at the top of the Western Conference, pulling four points ahead of the LA Galaxy and the Vancouver Whitecaps with a dominating 6-0 win over the Whitecaps at home.

Scottish forward Johnny Russell bagged a hat-trick in the game, all by the 48th minute, but the highlight of the night came off the foot of 24-year-old Jimmy Medranda. The Colombian scored an absolute worldie from a ridiculous angle, taking the space given to him outside the top-left corner of the box and sailing it over the head of Vancouver goalkeeper Stefan Marinovic and into the back of the net.

It was, of course, massively beneficial to Sporting KC that Vancouver went two men down in the 40th minute after a huge skirmish that saw Yordy Reyna and Efrain Juarez both sent off. Reyna earned his marching orders for throwing Russell to the ground, while Juarez reportedly used unacceptable language.

Still, KC was already up 3-0 when the incident occurred, and credit must go to teams that take advantage of what has been handed to them. Sporting KC certainly did that as Russell becomes the first Scotsman to score an MLS hat-trick since Colorado’s John Spencer in 2001, and Medranda’s wonder goal sealed the deal past the half-hour mark.

Jurgen Klopp already wants a piece of Man City next season

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Manchester City may have run away with the Premier League title this year, but Liverpool manager Jurgen Klopp can’t wait for a clean slate to try and challenge City’s title defense next season.

The Reds are into the Champions League semifinals and also looking to finish the Premier League season strong in a battle for positioning in the top four, but when asked about next year, Klopp was giddy.

“Of course I don’t fear the challenge,” Klopp said in his prematch press conference ahead of Liverpool’s Premier League visit to West Brom on Saturday morning.

The German made it clear he wants a piece of Manchester City next season. “This year, if City plays a normal season – which they didn’t do – then it would have been really close until the end because we are now all close together.”

“United is four points ahead [of Liverpool], Tottenham is two points behind. It’s a real fight for these positions. All big six pretty much delivered this year but City delivered the best. We will see. It’s difficult to deal with success as it is difficult to deal with other things in football but I’m pretty sure they will be strong again.”

Liverpool is one of only two teams to beat City in league play this year, with Manchester United being the other. Klopp and company torched the City back line in a wild 4-3 victory that ended City’s 22-match unbeaten run. Ultimately, though, Klopp knows they have to look at the entire season as a whole to best the defending champs next year, not just their matches against each other.

“It’s not important how good City will be, it’s about how we can get all the other points, plus the points we got so far again,” he said. “That’s the job to do. That is why it is always possible that it is closer. But are they able to dominate? They don’t have a limit to spending and all that stuff so I don’t know.”

VIDEO: Goalkeeper sends Memphis Depay flying with skillful touch

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Former Manchester United attacker Memphis Depay has one of the brightest spots for Lyon this season that sees them battling with Monaco and Marseille for 2nd place behind a dominant PSG. He has scored 15 goals and assisted 11 others this Ligue 1 campaign, adding to his tally just four minutes into Friday’s 5-2 win over Dijon, the sixth win in a row for the club that pulled them within a point of Monaco.

However, there was a moment to forget for Depay in the victory as well.

With the score still at 1-1 in the 19th minute, Depay was sent high up the pitch to press Dijon goalkeeper Baptiste Reynet, owner of the leakiest net of the Ligue 1 season. Nevertheless, sometimes the underdog prevails, and that’s what happened as Depay flung himself at the ball to put Reynet under pressure.

One silky touch by the netminder was all it took for Depay to end up on his backside.

The 24-year-old Dutch winger has had a fantastic season and one that could potentially propel him back to the biggest stage and a bigger paycheck, but for now, we can all poke fun at his misery in the moment.