After retiring from soccer last season David Beckham’s income from sponsorship deals has, predictability, diminished.
But only by 10 percent.
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Don’t feel too bad for the former Manchester United, Real Madrid and LA Galaxy star because he still made $24 million in 2013 after Footwork Productions released financial details regarding his personal endorsements.
Beckham finished playing in May 2013 as he played for Paris Saint-Germain following the end of his career in Major League Soccer with the LA Galaxy. With one of the most marketable names in the world, a lot of Beckham’s focus has been on promoting his new MLS franchise in Miami and trying to get a stadium deal pushed through rather than promoting his own brand.
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The 2013 accounts for the company that handles Beckham’s personal endorsements, Footwork Productions, showed that revenue dropped to 14.8 million pounds ($24 million) from 16.5 million pounds (then $27 million) in 2012.
Beckham took no pay from PSG, with his salary going to charity. The Footwork Productions accounts show that the company’s main activity is the “exploitation of David Beckham’s name and image rights.”
Pre-tax profits climbed from 390,539 pounds ($630,500) to 12.5 million pounds ($20.2 million), although Beckham took no salary as he did in 2012 of 14.1 million pounds ($22.7 million). Instead, the company paid out 7.5 million pounds ($12 million) in dividends.
Beckham has deals to promote a host of companies including sportswear firm Adidas, clothing firm H&M and British broadcaster BSkyB.