Hull City owner Assem Allam planning to boycott club’s matches

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Hull City’s controversial owner Assem Allam will not be attending any of his club’s matches this season.

After finishing 18th in the Premier League last season the Tigers were relegated to the Championship, where they got their new campaign off to a good start yesterday with a 2-0 win over Huddersfield Town.

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Not in attendance at the opening match of the season, however, was Egyptian billionaire Assem Allam, who bought the club in 2010.

Allam has come under fire from supporters as he continuously tries to change the club’s name from Hull City A.F.C. to Hull Tigers. In July, Allam had his second bid for a name change denied by the FA, prompting him to boycott the matches this season.

From the BBC’s Ben Smith:

Allam believes the name “Hull Tigers” would be more marketable internationally, bringing added revenue into the Yorkshire club.

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Supporters immediately lashed out at Allam’s idea, forming a protest movement named “City Till We Die,” referencing the inclusion of “City” in the club name. The club has gone by Hull City A.F.C. since 1904, and adopted the Tigers nickname due to their orange and black striped kits.

Allam has previously threatened to sell the club if the name change is not approved, and so far he’s 0-for-2 in his efforts. With his current reputation around the KC Stadium, a sale might be the best move for all parties involved.