Nashville MLS expansion club snares ex-Liverpool CEO Ayre

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Former Liverpool CEO Ian Ayre is moving from Merseyside to the Music City.

The Tennesseean’s Joe Rexrode says Ayre is set to take the reins of Nashville SC as the first CEO in club history when it makes its debut in the 2020 MLS season.

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Liverpool hired ex-EA Sports executive Peter Moore to replace Ayre in 2017 after the latter, 54, spent six years with the club as managing director and then CEO.

From the Tennessean:

“The MLS has huge ambitions to be one of the biggest and leading leagues in the world, and is on that trajectory,” Ayre said. “Both as a soccer fan and an executive in the industry, it’s something I’ve had my eye on because it’s important. … You talk about MLS and its growth, I think it’s becoming easier and will become easier to attract the right talent to something that’s exciting and developing. And if you have a reputation of being involved in a club like Liverpool, you hope that stands for something when you start to try and attract talent.”

The timing of Ayre’s addition hearkens back to that of former Tottenham executive Darren Eales at Atlanta United. If it has the same success, Nashville will be proud.