Newcastle United’s fans are about to have a new hero.
Brazilian forward Joelinton is on Tyneside and is undergoing a medical ahead of a club-record $50 million transfer from Bundesliga side Hoffenheim.
According to our partners Sky Sports, Joelinton, 22, is finalizing his move to St James’ Park and will become Steve Bruce‘s first signings as Magpies boss.
Much-maligned owner Mike Ashley has promised to reinvest the money Newcastle bring in via transfer fees back into the playing squad, and this move would not only prove that but also suggests he could stick around as a potential sale of the club continues to drag on.
Newcastle’s need for a new striker is clear for all to see as they’ve lost top goalscorer from last season, Salomon Rondon, who returned to parent club West Brom after his loan and has since joined former Newcastle boss Rafael Benitez at Dalian Yifang in China.
With Ayoze Perez sold to Leicester City for $40 million, Bruce badly needed attacking reinforcements and Joelinton’s impending arrival is a huge deal, as the previous club-record transfer was the $27 million they paid for Miguel Almiron in January.
Maybe this will lift some of the gloom which has hung over Newcastle this offseason…
Does Joelinton fit the bill? He scored 11 goals in 33 outings for Hoffenheim last season and is a Brazilian youth international. The last Brazilian striker to leave Hoffenheim for the Premier League has had a pretty good impact (sarcasm alert) as Roberto Firmino arrived for $40 million in the summer of 2015.
But Joelinton is a much different striker to Firmino. In many ways he is the perfect replacement for Rondon, as he is strong in the air, a powerful runner on the break and has a calmness in front of goal to finish off mazy runs or speedy counters.
That will be music to the ears of Newcastle’s fans, as the likes of Almiron and Matt Ritchie will whip in plenty of crosses for him to attack next season. His figures in Germany haven’t been prolific but Joelinton is still young and all of his attributes align with the direct style of play Newcastle had under Benitez and that’s how they will likely play under Bruce.
Take a look at the video above to see Joelinton in all his glory for Hoffenheim last season.
We’re not saying he’s going to be the next Alan Shearer, but he has the potential to be exactly what Newcastle need as they aim to cement their place in the Premier League.